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Upcoming IABC/Central Florida meetings:
Wednesday, March 3, 2010
The Power of Story: How to Tell a Story that Sells Janice Keetch, Corporate Visions
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What if you could:
Translate your brand story into a customer story that makes your decision maker see themselves as a hero to their company for purchasing your solution?
Differentiate yourself from, even eliminate, your competition early on in the buying cycle by emotionally anchoring your prospect to your solution?
Help close business faster by creating an instinctual urgency in your prospect to buy?
Learn why stories work and how to use the Power of Story in your messaging.
Janice Keetch has a passion for, and an avid understanding of, the neuroscience behind how the brain makes decisions. With her over 20 years of field knowledge of sales challenges, your event becomes an insightful, personalized, and engaging experience.
Janice’s extensive professional background equips her with a unique blend of sales, marketing, and business development skills. Throughout her career, Janice has been a salesperson that has utilized virtually every sales channel that companies use to reach their customers. She has extensive business-to-business and business-to-consumer selling experience. She has exceeded her quota for 19 years, achieving highest revenue producer six times and consistently ranked in the “top 10” in a 200 person sales force. She has established, developed and supported Fortune 500, US Based multinational and FTSE100 organizations where C-suite executives were seeking to use sales performance, customer service and management development as part of their business or profit strategy. Her client portfolio includes Exxon Mobil, Wachovia, British Telecom, Computer Science Corporation (CSC) Morgan Stanley, Deutshce Bank, constellation Energy, Black and Decker and Oldcastle…to name a few. She holds a Bachelor of Science in Business Administration from the North Carolina State University.
As a Global Account Director for Corporate Visions, Janice is focused on making sure your sales and marketing teams are delivering your company’s message with power and passion.
Click here to register. |
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